What about us, brands and digital professionals?

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But it's not all bad news and scandals. Yes, social media has often been very useful in political scenarios.

For example, in 2011, Facebook and Twitter were very useful in organizing an uprising against the Egyptian government .

Furthermore, in Venezuela (where I am from), social media is very important for those journalists who have been excluded from conventional media, such as radio and television.

And in the ongoing war between Russia and Ukraine, Ukrainian influencers used TikTok to share images of the war when mainstream media was not doing so. But at the same time, the platform was also used to share a lot of fake news about the war .

Is there room for us in this conversation? Even looking at both sides of the coin, it’s clear that there is a lot of debate about social media behavior and freedom of speech (and this debate goes far beyond a Twitter poll).

This is important for us as digital professionals. If an online malaysia phone number list environment is not safe and has no credibility, are you going to communicate your brand there?

With billions of people using social media every day, it's impossible for our businesses not to be there. So it's also our job to ensure a healthy digital place for everyone, right?

Recently, LinkedIn blocked jobs exclusively for black and indigenous people in Brazil. Many large companies protested, federal prosecutors opened investigations and activists filed lawsuits.

This caused LinkedIn to reverse its approach, leading the company to change its policy for Latin America. At the same time, other social media platforms, such as Facebook, pushed angry content into their algorithms just because it got more engagement, and this caused people to consume more time-consuming ads.