It's time to renew yourself! We invite you to learn about 10 use cases of NoSQL databases for applications that will help you understand all their benefits.
Overcoming the Limitations of Relational Databases
In recent years, NoSQL database technology for applications has experienced exponential growth and accelerated use by large enterprises.
A wide variety of organizations are implementing this technology for customer-facing applications that serve millions of consumers. This tremendous growth of NoSQL databases is due to the great benefits that address a major challenge for today's businesses: overcoming the limitations of traditional relational database technology.
Key benefits highlighted in NoSQL database use cases include improved application performance and availability, as well as operational and resource efficiency.
This technology solution increases afghanistan phone number lead business agility, accelerates time to market and operates on a global scale, substantially reducing costs.
NoSQL database use cases for applications
Below you can learn about 10 NoSQL use cases for applications currently in use in the market.
1. Personalization
Personalization has become both an opportunity and a challenge, as it depends on data and the intelligent ability to capture, process and use it.
Dominos uses real-time unified data to drive personalized marketing campaigns that drive repeat purchases.
2. Profile management
User profile management is critical for web and mobile applications, enabling online transactions, user preferences, authentication, and more.
As the number of users grows, the complexity of profile data and user experience expectations increases.
Nexon leveraged Couchbase’s JSON document model to easily evolve user profiles in real time, making updates easy.
3. Augmented real-time analytics
The ability to extract insights from operational data in real time is critical to an agile enterprise, improving operational efficiency, reducing costs and increasing revenue by acting on data immediately.
NoSQL provides real-time analytics, allowing PayPal to monitor site traffic around the clock.
4. Content management
Every business needs to engage users with engaging and relevant content. Content isn't limited to text or structured data. It includes all types of semi-structured and unstructured data: images, audio, video, presentations, and more.
Sky uses Couchbase to keep engaging content available during peak demand times.
5. Catalogs
In addition to product and service catalogues, there are reference catalogues for financial assets, employee data, digital media, etc. This means that there is a wealth of data and information from images, reviews, comments and ratings.
Tesco adopted Couchbase for multiple use cases, including a centralised service to store and manage data on millions of products, which can be leveraged across the business.
6. 360° view of the client
Creating and maintaining a unified view of the customer has been an important but elusive goal for businesses. Customers expect a consistent experience and businesses are looking to deliver the highest level of customer service in a cost-effective manner.
However, as the number of products and services, channels, brands and business units increases, customer data becomes fragmented into silos.
CenterEdge provides amusement parks and other family entertainment venues with software solutions to gain 360° customer insights.
10 Use Cases for NoSQL Databases for Applications
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